Kickass Conferences

Resources

Our event strategy and design resources are the ultimate toolkit for creating events that leave a lasting impact. We offer a treasure trove of tips, trends, and best practices to help you bring your vision to life and take your events from blah to BAM!

From crafting engaging content to designing stunning visuals, our resources will help you connect with your audience and keep them coming back for more. We'll show you how to create events that are as memorable as they are effective at driving results for your business.

Posts in Podcast
Creating a Compelling Event: Enhancing Attendee Journeys and Experiences
Creating a Compelling Event: Enhancing Attendee Journeys and Experiences

In this episode, we take a deep dive into the importance of constructing a narrative for a conference, focusing on the attendee journey from initial awareness to ticket purchasing and beyond. We discuss the significance of understanding the audience, their motivations, and goals to create an event that meets their needs, and how this leads to better content, presenter selections, and overall event experiences. 

We also explore the crucial role of marketing and attendee communications in the event planning process, emphasizing the need to understand who the attendees are and their motivations for attending the event. By focusing on the attendee journey, we can create a more engaging and valuable experience for them, using targeted marketing strategies and effective communications. 

Finally, we examine the importance of delivering on the promises made throughout the attendee journey, ensuring a positive conference experience. We discuss the significance of attendee feedback, combating browser tab overload in virtual events, and providing engaging content to maintain audience attention. We emphasize the value of fostering connections between attendees and the impact it has on the overall success of the event. Join us as we share our insights and experiences in crafting successful conference narratives and attendee journeys.

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PodcastNessa Jimenezevent strategy, attendee journey
Unlocking the Power of Conferences: Organizing and Advancing Causes for Your Community
Unlocking the Power of Conferences: Organizing and Advancing Causes for Your Community

 In this episode, we're diving headfirst into the exciting world of conferences. We'll explore why hosting a conference is a fantastic idea and what it takes to organize a truly epic event. Get ready for some insider tips and tricks!

First things first, we'll chat about the importance of knowing your audience and what message you want to convey. Plus, we'll look at different types of communities that can benefit from hosting a conference,  user groups, cause-oriented groups, and professional development groups. There's a conference for everyone!

We'll also cover the nitty-gritty logistical stuff, like budgeting and timeline management. After all, it's the behind-the-scenes details that make a conference truly shine. And guess what? Conferences are not just about logistics - they're also about building connections within a community. We'll uncover the magic that happens when like-minded folks come together to share ideas, insights, and inspiration.

Last but not least, we'll explore the power of groupthink and the contagious energy that buzzes at conferences, especially when it comes to advancing advocacy or cause-related work.

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PodcastNessa Jimenezevent strategy